"Blockchain + breeding" is the beginning of technology to create the future and nuggets of trillions of rural finance? -[Xinxin Wulian]
In recent years, food safety has been a hot topic in public opinion. Before NetEase Ding Lei joined the pig industry , JD.com launched the "running chicken", which invariably focused on green ecological farming. Not long ago, ZhongAn Technology announced the application of blockchain , artificial intelligence, anti-counterfeiting and other technologies to rural free-range chicken farming , And jointly launched the "Step by Step Chicken" brand with partners such as Lianmo Technology. A technological creation scene has begun, and the beginning of the Nugget trillion rural finance and rural trust economy.
What's so special about step-by-step chickens raised on the blockchain?
According to third-party statistics, the Chinese eat nearly 5 billion chickens each year. A chicken traveled thousands of kilometers from the chicken farm to the dining table. Where are the chickens you eat? How much exercise per day? For the average consumer, everyone knows that those free-range chickens that have been raised for 180 days are good chickens, but how do you ensure that you eat completely ecological free-range chickens?
Based on the characteristics that the blockchain cannot be tampered with, an ID card is added to the chicken. By combining the blockchain, the Internet of Things, and anti-counterfeiting technology, the chicken's geographic location and step counting information can be recorded in real time, and the entire chicken's growth process can be traced. ; To ensure that each chicken from the chicken to the chicken, from the chicken farm to the table, all the data generated are truly recorded, but also throughout the production chain, from the supply of chickens, breeding bases, to Slaughter processing plants, quarantine departments, logistics companies and other links break through the information barriers. All information is transferred through the blockchain, and the consensus algorithm is used to ensure that the information cannot be tampered with, which is completely true and reliable. Anti-counterfeiting technology guarantees that chickens with anti-counterfeiting logos will be invalidated immediately before being torn up before being sent to users, preventing multiple copies of information. Consumers can check the anti-counterfeiting traceability information through the product traceability app after receiving the chicken step by step; they can also claim a chicken in advance through crowdfunding, and follow the growth of the chicken in real time every day, and enjoy the food after six months.
At present, the application of blockchain has gradually landed, but it is not only the first time that blockchain has been used in chicken farming in China, it is also the first project to truly achieve the connection between blockchain and IoT intelligent hardware data. Through the blockchain multi-party consensus mechanism Ensuring sufficient credibility of the data on the chain has truly achieved the fairness, openness and immutability of anti-counterfeit data. Therefore, in this "step by step chicken" case, blockchain and artificial intelligence were used as an attempt to promote the development of rural trust economy and achieve high-end agricultural brands.
However, here it is only the first step of the data life cycle:
Based on data including the trajectory and consumption of chicken flocks, as well as surrounding environment, cameras, etc., the model can quickly perform early warning analysis of chicken flock epidemics and sick chickens. In addition, the weather, market, and policies collected by the public opinion analysis system After the ⎝⎛优德w88体育网⎞⎠ data such as food accidents are processed in a unified manner, information on the demand for different edible chickens in different markets can be obtained. The final step is to connect the information of all the farms and sales orders distributed throughout the country to form the logistics routing information, so as to achieve the docking of chickens, quarantine, slaughter and logistics companies.
The entire process and computer automation have greatly improved the efficiency of the original breeding industry. Moreover, the task of data analysis did not bring too much load. "These formatted data do not require a large amount of manpower investment in preprocessing, which enhances the value of data mining and saves costs."
Technology creates scenarios and builds a new economy based on fintech:
The above-mentioned anti-counterfeiting applications ensure that better brands get better returns, and the benefits this brings to farmers are only the beginning of science and technology to help the poor and trust the economy. Because when this set of blockchain + IoT system is deployed, data collection, processing and analysis will be formed. New scenarios brought by new technologies such as "blockchain + artificial intelligence" are of greater value. Where.
For example, first of all, the on-farm asset chain can be used to carry out risk assessment of farmers' assets, and agricultural insurance also has the basis for risk pricing and risk control. Then, a major obstacle to the outbreak of the agricultural insurance market has been resolved; on the other hand, Based on the asset data on the blockchain, it can be used as a credit reference for farmers, helping banks to evaluate the risks of farmers' lending, and lowering the threshold for agricultural breeding loans.
Furthermore, artificial intelligence, machine learning, etc. also enable intelligent monitoring of step by step chickens. By collecting video images of chickens in daily life and analyzing them, they can determine the health and abnormality of chickens in real time; step by step chicken public opinion analysis system It can also monitor real-time breeding diseases released by relevant departments, analyze the relevant data of the local breeding environment, promptly alert the epidemic situation, and reduce farmers' breeding risks. In this way, it also reduces the risk of insurance companies and banks developing agricultural insurance and farmer loans. This is a win-win deal for farmers and financial institutions.
March 14, 2018
Chengdu Xinxin Electronic Technology Co., Ltd. Editorial Department
Editor: Little Devil in Gourd